Small Business Digital Marketing Plans.
We Recommmend Planning to Ensure Digital Marketing Success.
The biggest reason businesses fail to make any real headway in their digital marketing efforts is not having the right plan to start with. Too many digital marketing companies do not take the time to get to know their client's business. Careful consideration needs to be given when designing a real plan. No one solution fits all.
Each business is different and requires a completely custom digital marketing mix for their specific business. Before we ever begin working with our clients—no matter what they think they need—we insist on sitting down and taking a good look and the company, their competition, what they are looking to achieve and drawing some solid conclusions as to what must happen in order to move them in the direction of their goals.
A Digital Marketing Plan for Your Business
Phase 1: Consultation
Our initial phase includes a consultation with the business owner and/or other knowledgeable individuals to assess the marketing goals of the business. We gather the information necessary to dig further into your industry, find out more about your competition and evaluate your current marketing approach.
This includes evaluating your website, analyzing your position in the search engines, determining what social media channels you are currently on, evaluating your brand and your current marketing strategy, etc.
Phase 2: Recommendations
After we have met conducted our research and come to certain conclusions about the business, we put our recommendations in to a report which outlines the potential approaches we can take. We outline the elements we believe is criticial for your business's online success and our approach for meeting that success.
We have found that having the best way to accomplish goals is to have a written plan to follow and ensure that everyone is on the same page and knows what to expect. This plan is used to measure outcomes and make adjustments as needed.
“By Failing to Prepare, You are Preparing to Fail” — Benjamin Franklin
Digital Marketing Plan Pricing
Straight Forward Pricing
A Plan with Higher Success Potentials
We charge an hourly rate of $50/hour to create your digital marketing plan. A typical simple digital marketing plan costs around $500. It could be more if the plan is more complex.
The written digital marketing recommendations provided are a clear plan and set of instructions that we follow and adjust. We measure and evaluate the results, and then make changes as needed to ensure that we meet your overall marketing goals.
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